12 Nov, 2007 in Marketing Tools by Cristina

Create fliers on Facebook

Facebook recently added the ability for anyone to create flyers which is accessible under the advertise link at the bottom of any Facebook page. After creating the flyer, the first thing anyone should do is to check out the cost per impression(CPM). Basically, your flier gets served up in the inventory for the targeted network of your choice.

It kinda works this way:

-if you buy 10,000 fliers in 5 locations over seven days, the flier will be seen in each city 2000 times a day for the full week.

The full cost for this will be $140, not bad at all for that much exposure.

If you have launched a new business, brokerage or a new real estate site, then you could advertise it this way for example.

Here is an example on how Facebook helped increase traffic on a blog.

Rod Boothby from SocialMediaToday.com

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